How to Plan Your Film Release Window & Strategy: VOD, SVOD, AVOD, Broadcast

Learn from expert Mark Padilla, who has overseen the release of more than 100 films in international markets!

Get a curated Film Distribution Strategy Cheat Sheet, practical tips on navigating VOD, SVOD, and AVOD platforms, and insider advice to help you craft a release strategy that maximizes both revenue and exposure for your film!

In today's world of independent filmmaking, the VOD, SVOD, and AVOD distribution strategy has become a more substantial option for many filmmakers. We've brought in 20-year executive Mark Padilla, who has worked in the worldwide distribution side of the independent film industry and has overseen the distribution and release of more than 100 films during his career. 

The world of film distribution has dramatically changed in just the last few years.  During the pandemic, we saw the closure of major cinema chains and independent theaters throughout the US, which led to the rise of consumers staying home to watch movies.  As a result, fewer movie theaters are booking independent films with very few exceptions.  The cost of properly releasing a film theatrically doesn’t seem worth the marketing spend to promote the movie.  What is a filmmaker to do?  Video On Demand (VOD) has become the new normal for the world to watch movies.  But is all VOD created equal?  Is there a path that filmmakers should take as they approach VOD?  What are the differences between TVOD, SVOD, AVOD, Fast Channels, OTT platforms, and is there now something called LVOD?  A filmmaker should understand the difference between a Pay Television channel vs an SVOD platform and Free TV vs Fast channels or AVOD.  For filmmakers or investors to maximize the potential revenue of their projects, they need to understand the different ways films are being distributed in today’s market.

Your Stage 32 educator, Mark Padilla, is a seasoned expert with over 20 years of experience in global film distribution and a proven track record of guiding independent filmmakers to success. As the President of Worldwide Sales and Acquisitions at Jackrabbit Media, Mark has overseen the release of more than 100 films across international markets. His deep expertise in negotiating deals and navigating the ever-changing landscape of digital platforms makes him the perfect leader for this exclusive webinar.

In this exclusive webinar, you’ll gain insider insights into how windowing works, how to differentiate between VOD, SVOD, and AVOD platforms, and how to time your release to maximize revenue. Through case studies and real-world examples, you’ll learn how to tailor your distribution plan to fit your film’s unique needs and ensure success. By the end, you’ll be equipped with the tools and knowledge to confidently navigate the evolving landscape of film distribution and take control of your film’s release strategy.

PLUS! You'll receive: 

• A curated Film Distribution Strategy Cheat Sheet
• Practical tips on navigating VOD, SVOD, and AVOD platforms
• Insider advice on crafting a release strategy
• Strategies to maximize both revenue and exposure for your film

Testimonial from your Stage 32 Educator:

"Stage 32 is a great organization that educates and builds communities of media and entertainment professionals.  I am excited to be working with Stage 32 and bringing my 20 plus years of distribution knowledge to new artists entering the industry.  I want to help them avoid costly mistakes, and instead build a strong plan for their film’s sales and distribution success. " -Mark Padilla