How to Build Your Online Brand As an Actor (Examples of Actor Profiles and Social Media Profiles that Stand Out to Casting Directors)

Let's face it. We spend a good portion of our days on social media. Be it Stage 32, Instagram, Facebook, Twitter we're constantly checking in. For many, social media serves as a fun distraction. But for those in the know, social media is a powerful tool to build your presence, brand, and portfolio as an actor. It's an absolute and undeniable fact that casting directors, managers and agents search social media platforms every day to help them with their ultimate goal - to find new, exceptional talent that they can book on open projects. Yet, so many actors misuse or ignore social medial altogether. That has to change. Your online presence can help you get noticed, get in front of the right people, get you in rooms, and, ultimately, accelerate your path to success.

Being an actor today is more than just being talented at delivering lines. You have to approach acting with the mindset of an entrepreneur. That means taking advantage of all online opportunities for branding and exposure. You're in full control of taking time to carefully craft your online presence. You have to make sure your actor profiles and resume have the information and media decision makers want to see. You have to understand how to use social media the right way to capture the attention of people that can hire you. Actors who are taking the time to do this correctly have a competitive advantage. 

Wendy Alane Wright is the CEO of WAW Entertainment, a leading talent management firm in Los Angeles. Her clients have appeared on television networks such as ABC, NBC, TNT, CBS, HBO, Comedy Central, BIO, SyFy, Lifetime, and more. Some of the projects her clients have booked are TV shows including Modern Family, Black-ish, American Horror Story, Sharp Objects as well as hundreds of commercials for major spots including Shutterfly, Mercedes, Visa, Taco Bell, Universal Studios, Homegoods, Walmart, Justice, Target, Honda, Legos, Hot Wheels, and many more. After decades in the business Wendy uses the internet now more than ever to help her find talent and decide on talent when sending her clients on auditions. 

Wendy will teach you how your online presence can help you get more auditions (or lose them!). She'll help you zone in on what your brand is as an actor and how you can best portray that online. You'll learn what is needed on your online profiles such as Actors Access to be competitive, stand out, and be considered for more roles. Wendy will show you examples of actor profiles, resumes, social media accounts and talk through what about them stands out to casting directors, managers and agents. She'll teach you five things to up your game immediately on social media and how to approach networking to get noticed. And, she'll answer the question on every actor's mind: does your follower count matter? One of the industry's top talent agents will walk you through all of this step-by-step so you are crystal clear on what goes on in their mind when they're looking at you online. 

PRAISE FOR WENDY'S TEACHINGS:

"Wendy, thank you for sharing your time, energy and insight. Seeing the profile examples and hearing you describe what casting directors and agents look for was extremely helpful. I hope to work with you one day!" 

- Jack S.

"This is a fantastic webinar!! Wendy's straightforward approach answered so many questions that I kept asking myself about social media."

- Amber F.