{"product_id":"how-to-develop-package-and-sell-your-podcast-and-make-it-a-hit","title":"How to Develop, Package, and Sell Your Podcast and Make it a Hit","description":"\u003cp\u003e\u003cspan style=\"color: #42c2cb; font-size: 14pt;\"\u003e\u003cimg src=\"http:\/\/admin.stage32.com\/vendor\/moxiemanager\/data\/uploads\/stage32top.png\" alt=\"\" width=\"1280\" height=\"158\"\u003e\u003c\/span\u003e\u003c\/p\u003e\r\n\u003cp\u003e\u003cspan style=\"color: #42c2cb; font-size: 14pt;\"\u003eThe world of podcasts has exploded and become an industry to be reckoned with. Over 175 million Americans listen to podcasts on at least a monthly basis, and individual shows can have millions of fans. An art form in its own right, podcasts have also become a proving ground for stories to be adapted for television or movies. Podcasts like FRIDAY'S WITH, THE COLDEST CASE IN LARAMIE, and SPEAKING OF GOING have taken the world by storm. \u003c\/span\u003e\u003c\/p\u003e\r\n\u003cp\u003e\u003cspan style=\"color: rgb(255, 255, 255);\"\u003e\u003cstrong\u003eIt turns out to stand out you need more than a great concept and some fancy audio equipment. For a podcast to really pick up steam it needs to be packaged similar to a film or TV series. It usually needs producing partners, it needs banner names and talent, and it needs a distributor or network that is willing to pick it up. So what do you need to do know before you write that first word or produce that first .wav file? How can you put the odds in your favor and still enjoy the ride? \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\r\n\u003cdiv style=\"color: #dddddd;\"\u003e\u003cspan style=\"color: rgb(255, 255, 255);\"\u003e\u003cstrong\u003eMark Ramsey is the creator, writer, and host of several imaginative, top-ranked podcasts for Wondery including INSIDE STAR WARS\u003cem\u003e, \u003c\/em\u003eINSIDE PSYCHO\u003cem\u003e, \u003c\/em\u003eINSIDE THE EXORCIST, and INSIDE JAWS\u003cem\u003e.\u003c\/em\u003e\u003c\/strong\u003e He wrote and directed\u003cstrong\u003e POPS! THE INCREDIBLE STORY OF JAZZ LEGEND LOUIS ARMSTRONG \u003c\/strong\u003estarring\u003cstrong\u003e Reno Wilson\u003c\/strong\u003e (\u003cstrong\u003eMIKE AND MOLLY, GOOD GIRLS)\u003c\/strong\u003e, and \u003cstrong\u003eTHE UNDERCOVERS\u003c\/strong\u003e, hosted by \u003cstrong\u003eEd O'Neill\u003c\/strong\u003e (\u003cstrong\u003eModern Family)\u003c\/strong\u003e. Mark is currently co-producing the upcoming podcast \u003cstrong\u003eAFTERSHOCK\u003c\/strong\u003e, a full cast fiction audio thriller just acquired by \u003cstrong\u003eiHeartMedia\u003c\/strong\u003e and starring \u003cstrong\u003eSarah Wayne Callies\u003c\/strong\u003e (\u003cstrong\u003eTHE WALKING\u003c\/strong\u003e \u003cstrong\u003eDEAD, COLONY\u003c\/strong\u003e), \u003cstrong\u003eDavid Harbour\u003c\/strong\u003e (\u003cstrong\u003eSTRANGER THINGS\u003c\/strong\u003e), and Jeffrey Dean Morgan (THE WALKING DEAD). He is also writing and narrating a podcast adaptation of \u003cstrong\u003eTHE LAST STONE\u003c\/strong\u003e, a true crime story from New York Times best-selling author \u003cstrong\u003eMark Bowden\u003c\/strong\u003e (\u003cstrong\u003eBLACK HAWK DOWN\u003c\/strong\u003e) and is developing a podcast version of William Kotzwinkle’s classic \u003cstrong\u003eTHE FAN MAN\u003c\/strong\u003e, starring \u003cstrong\u003eDavid Arquette\u003c\/strong\u003e (\u003cstrong\u003eSCREAM\u003c\/strong\u003e).\u003c\/span\u003e\u003c\/div\u003e\r\n\u003cp\u003e\u003cspan style=\"color: rgb(255, 255, 255);\"\u003e\u003cstrong\u003eMark will lay out how to properly develop and package your podcast in order for it to hopefully get picked up by a podcast network and serve as IP for future opportunities.\u003c\/strong\u003e He’ll delve into \u003cstrong\u003ewhat the podcast landscape looks like\u003c\/strong\u003e and \u003cstrong\u003ewhat it takes for a podcast to become a hit\u003c\/strong\u003e. He’ll share \u003cstrong\u003ethe 4 main ways you can increase your odds for discovery\u003c\/strong\u003e and discuss the need for getting a \u003cstrong\u003epodcast distributor\u003c\/strong\u003e on board. He’ll also go over how best to\u003cstrong\u003e bring name actors on board\u003c\/strong\u003e and get them excited on your project. Mark will then teach you h\u003cstrong\u003eow to nail your pitch\u003c\/strong\u003e to networks and podcast distributors, \u003cstrong\u003ewhat sort of pitch documents you should prepare\u003c\/strong\u003e and \u003cstrong\u003ehow to communicate your show\u003c\/strong\u003e to get executives on board. \u003cstrong\u003eMark will even provide case studies of real pitch documents he’s created for his own shows and go through what about them worked and didn’t.\u003c\/strong\u003e Finally, Mark will discuss \u003cstrong\u003ethe path from hit podcast to IP and what next steps can be.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\r\n\u003cp\u003e\u003cspan style=\"color: rgb(255, 255, 255);\"\u003e\u003cstrong\u003e\u003cem\u003eMark's deep experience in the podcast space and the success he has found through his career has given him the knowledge and understanding of what it takes to make a podcast hit, and he's going to share what he knows with the Stage 32 community.\u003c\/em\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\r\n\u003cp\u003e\u003cspan style=\"color: #42c2cb;\"\u003e\u003cem\u003eMaking a podcast hit means more than a great concept or script. Mark will walk you through what you actually need to do to give your show the platform it needs to find success.\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\r\n\u003chr\u003e\r\n\u003cp style=\"color: #cdcdcd; text-align: center;\"\u003e\u003cspan style=\"color: #42c2cb; font-size: 14pt;\"\u003e\u003cstrong\u003ePraise for Mark's Stage 32 Teaching:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\r\n\u003cp style=\"color: #cdcdcd; text-align: center;\"\u003e\u003cspan style=\"color: #42c2cb; font-size: 14pt;\"\u003e\u003cem\u003e\"Mark is amazing. I learned so much from this webinar that I'm going to bring with me as I try to get my first podcast off the ground.\" - Noah L.\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\r\n\u003cp style=\"color: #cdcdcd; text-align: center;\"\u003e\u003cspan style=\"color: #42c2cb; font-size: 14pt;\"\u003e\u003cem\u003e\"Tons of valuable information here not just for those looking to make a podcast, but for anybody telling stories in film, novels, television, you name it. Highly recommend.\" - Haley R.\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\r\n\u003cp style=\"color: #cdcdcd; text-align: center;\"\u003e\u003cspan style=\"color: #42c2cb; font-size: 14pt;\"\u003e\u003cem\u003e\"I can't recommend learning from Mark enough. He's a wealth of information.\" - Zach C.\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\r\n\u003cp\u003e\u003cspan style=\"color: #42c2cb;\"\u003e\u003cem\u003e\u003cimg src=\"http:\/\/admin.stage32.com\/vendor\/moxiemanager\/data\/uploads\/18_4.png\" alt=\"\" width=\"1280\" height=\"158\"\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Stage 32","offers":[{"title":"Default Title","offer_id":48056051433779,"sku":"","price":49.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0700\/7728\/4659\/files\/image_65c5a76684451.jpg?v=1707452265","url":"https:\/\/stage32.myshopify.com\/products\/how-to-develop-package-and-sell-your-podcast-and-make-it-a-hit","provider":"Stage 32","version":"1.0","type":"link"}